[{"id":287657033864,"handle":"baby-knitwear","title":"Baby Knit Wear","updated_at":"2026-07-21T12:51:23+10:00","body_html":"\u003cp style=\"text-align: center;\"\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eOur baby knitwear collection is made from 100% pure cotton, genuinely soft, breathable, and kind to sensitive newborn skin. Every piece is designed in-house and made to be worn, washed, and worn again. From classic knit blankets and rompers, to layering jumpers and accessories.\u003c\/span\u003e\u003cspan\u003e Personalisation is available across many styles, add your baby's name for a gift that's as practical as it is beautiful. Sizes include newborn through to size 2.\u003c\/span\u003e\u003c\/p\u003e","published_at":"2024-07-10T14:06:42+10:00","sort_order":"created-desc","template_suffix":"core-collection-template","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Babyknitwear"}],"published_scope":"global"},{"id":302295711880,"handle":"knit-jumper","title":"Knit Jumpers","updated_at":"2026-07-20T21:09:27+10:00","body_html":"","published_at":"2025-10-22T12:03:29+10:00","sort_order":"manual","template_suffix":"core-collection-template","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Plainknitjumper"}],"published_scope":"global"},{"id":283105230984,"handle":"knitwear","title":"Knitwear","updated_at":"2026-07-20T21:09:27+10:00","body_html":"","published_at":"2024-02-23T10:46:14+10:00","sort_order":"manual","template_suffix":"core-collection-template","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Knitjumper"},{"column":"tag","relation":"equals","condition":"knitted"}],"published_scope":"global"},{"id":298352803976,"handle":"personalised-baby-gifts","title":"Personalisation","updated_at":"2026-07-20T21:09:27+10:00","body_html":"\u003cp style=\"text-align: left;\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eThe gift that makes everyone cry (happy tears, we promise). Our personalised baby collection lets you add a name, birth date, or special message to some of our most-loved pieces, turning a beautiful garment into a genuine keepsake. Choose from knit jumpers, swaddles, blankets, rompers, and more. All made from 100% cotton and designed to be soft enough for newborn skin. We offer embroidery personalisation, details are listed on each product page. Personalised pieces make perfect baby shower gifts, coming-home presents, and first birthday surprises. \u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","published_at":"2025-06-26T11:43:45+10:00","sort_order":"best-selling","template_suffix":"personalisation","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"personalisation"}],"published_scope":"global"}]